Show notes – Expert Tips for Navigating Regional Markets – Property Selection Strategies & Deep Dive into Geelong, Surf Coast & Bellarine Peninsula (Ep. 317)


Previously known as “The Property Planner, Buyer and Professor”

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Show Notes

Geelong: Victoria’s Booming Regional City

Cate opens with an overview of Geelong—Victoria’s second-largest city, just 75 km from Melbourne. With nearly 300,000 residents, Geelong has transformed from an industrial stronghold into a lively hub known for its scenic waterfront, historic architecture, and vibrant arts scene.

While Geelong has faced economic challenges in the past—including the collapse of the Pyramid Building Society and the closure of Ford’s manufacturing plant—it has shown remarkable resilience. As Cate explains, the 2016 Ford shutdown had minimal impact on property prices, which continued to climb, especially during the COVID period.

Population Growth, Migration Trends & Infrastructure

Geelong has emerged as one of Australia’s top destinations for internal migration, even outpacing the Sunshine Coast, according to the Regional Movers Index. The city’s appeal lies in its affordability, attractive lifestyle, and strong employment opportunities across sectors like healthcare, education, tourism, and manufacturing.

Cate and Mike note that recent infrastructure improvements—such as upgraded freeways and enhanced rail links—have made commuting to Melbourne much more practical. Cate also compares Geelong to Sydney’s satellite cities, pointing out that the commute is often shorter and more manageable.

A Strong Economy with Forward Momentum

Geelong’s prospects are promising, with a major CBD renewal project set to create 60,000 new jobs and foster a walkable, vibrant urban lifestyle. Ongoing tourism development under the Geelong City Deal is also helping to broaden the city’s economic base and visitor appeal.

Bellarine Peninsula: Coastal Lifestyle with Caution

Shifting focus to the Bellarine Peninsula, Cate highlights its natural beauty, beaches, and appeal as a destination for holidaymakers and sea-changers. Affluent coastal towns like Barwon Heads, Ocean Grove, and Point Lonsdale are attracting growing interest.

However, the team urges investors to consider the potential downsides of holiday markets, including price volatility, land tax, and the realities of managing a second home. While the lifestyle is undeniably appealing, it’s important to balance emotional decisions with financial practicality.

 

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